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Aerial view of high-rise condominium under construction with red cranes beside Sarasota Bay.

Posted on February 23, 2026

Market Momentum on Sarasota Bay: Why The Ritz-Carlton Residences are Outpacing the Luxury Landscape

In a competitive coastal market where multiple residential towers are rising in downtown Sarasota, The Ritz-Carlton Residences, Sarasota Bay continues to distinguish itself through measurable performance. Now more than 60% sold, with construction topped out and delivery on schedule for Q4 2026, the waterfront property has achieved a pace of sales that stands apart in today’s new-construction landscape. This is not momentum built on aspiration alone. It is grounded in the strength of the Ritz-Carlton brand and Kolter Urban’s disciplined execution. In a market where new inventory continues to enter the landscape, measurable performance has become the defining differentiator.

The Enduring Power of the Ritz-Carlton Legacy

At the highest tier of real estate, brand equity is not a marketing device — it is a measure of trust built over decades. The Ritz-Carlton name carries that weight. For decades, the brand has consistently redefined expectations, pairing innovation with emotional resonance and precision with deeply personal service. It reflects a way of living defined not simply by refinement, but by anticipatory attention, genuine care, and transformative experiences that leave a lasting impression.

In residential ownership, those qualities translate into confidence — confidence that daily life will be elevated, that service will feel intuitive rather than requested, and that each interaction will leave a meaningful impression.

Sarasota is uniquely positioned in this regard. It is home to the highest concentration of Ritz-Carlton branded residences in the world, an extraordinary distinction that reinforces the city’s status as a global enclave for discerning homeowners. Within this rare ecosystem, The Ritz-Carlton Residences, Sarasota Bay represents the newest expression of that legacy, positioned directly on the harbor within The Quay waterfront district. In a market increasingly driven by discernment, that distinction matters — and the sales trajectory reflects it.

Uniformed staff member walking past The Ritz-Carlton entrance sign with luggage cart.

Execution Matters: The Kolter Urban Effect

Brand alone is not sufficient to drive sustained demand. Kolter Urban’s longstanding track record in Sarasota plays an equally critical role in the project’s success. Known for delivering high-quality residential towers on schedule and with exceptional attention to detail, the development manager understands both the waterfront lifestyle and the expectations of today’s affluent buyer. The result is a property where brand promise and development execution move in lockstep — a combination the market recognizes.

With Moss Construction actively advancing the tower and delivery scheduled for Q4 2026, the visibility of progress has removed much of the uncertainty often associated with pre-completion timelines. Buyers can see the scale. They can stand adjacent to the rising structure. They can experience the walkable energy of The Quay and its proximity to Ocean Prime, The Bay Sarasota park, and the area’s celebrated cultural institutions.

Luxury penthouse interior with open kitchen and living area overlooking Sarasota Bay through floor-to-ceiling windows.

Why the Market Is Leaning In

The mainland bayfront location offers protected waterfront living and walkable access to Sarasota’s Cultural Coast — opera, theater, museums, and dining — along with immediate marina access and a connection to the 53-acre Bay Sarasota park. The limited collection of just 78 grand residences and penthouses range from 3,500 to nearly 6,000 square feet, each enjoying exclusive access to The Harbor Club, a 20,000+ square-foot private amenity campus, and a host of private residential amenities.

The Window of Opportunity

With more than 60% of residences already secured and construction progressing steadily toward completion, remaining opportunities are narrowing — though prime residences remain available and are priced from $4 million. For those who value timing as much as location, this phase represents a strategic entry point before completion and the natural compression of remaining inventory.

Private terrace with lounge chairs and marble table overlooking Sarasota Bay at sunset.

Private Appointments & Presentation Gallery

The Presentation Gallery is located at 475 Quay Commons, Sarasota, Florida 34236, adjacent to the construction site and Ocean Prime at The Quay. Preferred parking is available at Ocean Prime for your convenience. Private appointments are encouraged to explore the remaining inventory and experience the scale and vision of The Ritz-Carlton Residences, Sarasota Bay firsthand.

To schedule a confidential consultation, please call 941-499-8704 or visit TheResidencesSarasotaBay.com.

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